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  1. 1
    Competing in a service economy how to create a competitive advantage through service development and innovation / Anders Gustafsson, Michael D. Johnson.
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  2. 2
    Contemporary services marketing management : a reader / edited by Mark Gabbott and Gillian Hogg.
    Published 1997
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  3. 3
    Service operations management : improving service delivery / Robert Johnston, Graham Clark.
    by Johnston, Robert, 1953-
    Published 2005
    Edition: 2nd ed.
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  4. 4
    Journal of services marketing
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  5. 5
    Managing service quality. edited by Paul Kunst, Jos Lemmink.
    Published 1997
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  6. 6
    Journal of service research
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  7. 7
    Performance measurement in service industries : making it work / Lin Fitzgerald, Philip Moon.
    by Fitzgerald, Lin
    Published 1996
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  8. 8
    Designing for service : key issues and new directions / edited by Daniela Sangiorgi and Alison Prendiville.
    Published 2017
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  9. 9
    Service operations management improving service delivery / Robert Johnston, Graham Clark and Michael Shulver.
    by Johnston, Robert, 1953-
    Published 2012
    Edition: 4th ed.
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  10. 10
    Woo, wow, and win : service design, strategy, and the art of customer delight / Thomas A. Stewart and Patricia O'Connell.
    Edition: First edition.
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  11. 11
    Services marketing people, technology, strategy / Jochen Wirtz, Christopher Lovelock.
    Edition: Ninth edition.
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  12. 12
    Service management and marketing : managing the service profit logic / Christian Grönroos.
    by Grönroos, Christian, 1947-
    Published 2015
    Edition: Fourth edition.
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  13. 13
    Discovering the soul of service : the nine drivers of sustainable business success / Leonard L. Berry.
    by Berry, Leonard L., 1942-
    Published 1999
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  14. 14
    An introduction to service design : designing the invisible / by Lara Penin.
    by Penin, Lara
    Published 2018
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  15. 15
    The Routledge handbook of service research insights and ideas edited by Eileen Bridges, Kendra Fowler.
    Published 2020
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  16. 16
    Implementation and integration of information systems in the service sector John Wang, editor.
    Published 2013
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  17. 17
    Design for services [edited by] Anna Meroni & Daniela Sangiorgi.
    Published 2011
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  18. 18
    Design for services Anna Meroni & Daniela Sangiorgi.
    by Meroni, Anna
    Published 2011
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  19. 19
    Competing in a service economy : how to create a competitive advantage through service development and innovation / Anders Gustafsson, Michael D. Johnson.
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  20. 20
    Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
    by Lovelock, Christopher H.
    Published 2011
    Edition: 7th ed., Global ed.
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