Showing 1 - 8 results of 8 for search 'Percy, Larry' Refine Results
  1. 1
    Strategic advertising management / Larry Percy, John R. Rossiter, Richard Elliott.
    by Percy, Larry
    Published 2001
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  2. 2
    Strategic integrated marketing communications : theory and practice / Larry Percy.
    by Percy, Larry
    Published 2008
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  3. 3
    Marketing communications : objectives, strategy, tactics / John R. Rossiter, Larry Percy, Lars Bergkvist.
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  4. 4
    Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, Simon Pervan.
    Edition: Third edition
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  5. 5
    Strategic brand management / Richard Rosenbaum-Elliott, Larry Percy, & Simon Pervan.
    Edition: 4th edition
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  6. 6
    Advertising and promotion management / John R. Rossiter, Larry Percy.
    by Rossiter, John R
    Published 1987
    Other Authors: '; “...Percy, Larry...”
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  7. 7
    Marketing research that pays off.
    Published 2003
    Other Authors: '; “...Percy, Larry...”
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  8. 8
    Strategic brand management / Richard Rosenbaum-Elliot, Larry Percy & Simon Pervan.
    by Elliott, Richard H.
    Published 2011
    Edition: 2nd ed.
    Other Authors: '; “...Percy, Larry...”
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