Strategic brand management : building, measuring and managing brand equity / Kevin Lane Keller.

by Keller, Kevin Lane, 1956-
Published 1998

Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson.

by Keller, Kevin Lane, 1956-
Published 2012

Edition: 2nd ed.

Strategic brand management a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson.

by Keller, Kevin Lane, 1956-
Published 2012

Edition: 2nd ed.

Strategic brand management : building, measuring, and managing brand equity.

by Keller, Kevin Lane, 1956-
Published 2002

Edition: 2nd ed..

Strategic brand management : building, measuring, and managing brand equity / Kevin Lane Keller.

by Keller, Kevin Lane, 1956-
Published 2008

Edition: 3rd ed.

Strategic brand management : a European perspective / Kevin Lane Keller, Tony Aperia, Mats Georgson.

by Keller, Kevin Lane, 1956-
Published 2008

A framework for marketing management.

by Kotler, Philip, Keller, Kevin Lane, 1956-
Published 2016

Edition: Sixth edition /

Strategic brand management : building, measuring, and managing brand equity.

by Keller, Kevin Lane, 1956-, Swaminathan, Vanitha
Published 2020

Edition: Fifth edition /

Strategic brand management building, measuring, and managing brand equity / Kevin Lane Keller, Vanitha Swaminathan.

by Keller, Kevin Lane, 1956-, Swaminathan, Vanitha
Published 2020

Edition: Fifth edition, global edition.

Marketing management : an Asian perspective / Philip Kotler, Kevin Lane Keller, Swee-Hoon Ang, Chin-Tiong Tan, Siew Meng Leong.

by Kotler, Philip, Keller, Kevin Lane, 1956-, Ang, Swee-Hoon, Tan, Chin-Tiong, Leong, Siew Meng
Published 2018

Edition: Seventh edition.

Marketing management / Philip Kotler and Kevin Lane Keller.

by Kotler, Philip
Published 2012

Edition: 14th ed., Global ed.