Marketing plans : how to prepare them, how to profit from them / Malcolm McDonald, Hugh Wilson.

by McDonald, Malcolm, 1938-, Wilson, Hugh, 1962-
Published 2016

Edition: Eighth edition.

Marketing plans how to prepare them, how to use them / Malcolm McDonald and Hugh Wilson.

by McDonald, Malcolm, 1938-
Published 2011

Edition: 7th ed.

Marketing strategy & competitive positioning Graham Hooley.

Edition: 6th ed

Operations and process management principles and practice for strategic impact / Nigel Slack ... [et al].

Published 2015

Edition: 4th ed.

Principles and practice of marketing David Jobber and Fiona Ellis-Chadwick.

by Jobber, David, 1947-, Ellis-Chadwick, Fiona
Published 2020

Edition: Ninth edition

Principles and practice of marketing / David Jobber and Fiona Ellis-Chadwick.

by Jobber, David, 1947-, Ellis-Chadwick, Fiona
Published 2016

Edition: Eighth edition

Research methods for business students Mark Saunders, Philip Lewis, Adrian Thornhill.

by Saunders, Mark, 1959-
Published 2012

Edition: 6th ed.

Value-focused thinking a path to creative decisionmaking / Ralph L. Keeney.

by Keeney, Ralph L.
Published 1992

Why decisions fail avoiding the blunders and traps that lead to debacles / Paul C. Nutt.

by Nutt, Paul C.
Published 2002

Edition: 1st ed.

Work psychology understanding human behaviour in the workplace / John Arnold and Ray Randall et al

by Arnold, John, 1958-
Published 2016

Edition: Sixth edition /