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  1. 1
    Marketing management : a cultural perspective / edited by Lisa Penaloza, Nil Toulouse and Luca M. Visconti.
    Published 2012
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  2. 2
    Global sport marketing contemporary issues and practice / edited by Michel Desbordes and André Richelieu.
    Published 2012
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  3. 3
    Routledge handbook of international sport business edited by Mark Dodds, Kevin Heisey and Aila Ahonen.
    Published 2018
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  4. 4
    International marketing : strategy development and implementation / Carl Arthur Solberg.
    by Solberg, Carl Arthur
    Published 2018
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  5. 5
    Sport marketing in a global environment : strategic perspectives / edited by Ruth M. Crabtree and James J. Zhang.
    Published 2022
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  6. 6
    Contemporary sport marketing : global perspectives / edited by James J. Zhang and Brenda G. Pitts.
    Published 2017
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  7. 7
    Global sport marketing : contemporary issues and practice / edited by Michel Desbordes and Andre Richelieu.
    Published 2014
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