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  1. 1
    Essentials of marketing research / Naresh K. Malhotra, David F. Birks, Peter A. Wills.
    “...Pearson,...”
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  2. 2
    Marketing research : an applied approach / Naresh K. Malhotra, Daniel Nunan, David F. Birks.
    Edition: Fifth Edition.
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    Marketing research : applied insight / Daniel Nunan, David F. Birks, Naresh K. Malhotra.
    Edition: Sixth edition.
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