Marketing research : applied insight / Daniel Nunan, David F. Birks, Naresh K. Malhotra.

Marketing research : applied insight / Daniel Nunan, David F. Birks, Naresh K. Malhotra. applied insight /

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Bibliographic Details
Main Authors: Malhotra, Naresh K. (Author), Nunan, Daniel (Author), Birks, David F. (Author)
Format: Book
Language:English
Published: Harlow, England ; New York : Pearson, 2020.
Edition:Sixth edition.
Subjects:
Marketing research.
Marketing research > Methodology.
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/MAL
Copy [040484538X] Available

London Library - London

Shelfmark: 658.83/MAL
Copy [040484524X] Available

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