The form of relationship between firm-level product innovativeness and new product performance in developed and emerging markets
This study investigates whether the relationship between firm-level product innovativeness and new product performance is curvilinear, and whether the nature of this relationship is dependent on organizational and environmental factors in both developed and emerging market contexts. Using primary da...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Default Article |
| Published: |
2014
|
| Subjects: | |
| Online Access: | https://hdl.handle.net/2134/17716 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|