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Showing 1 - 6 results of 6 for search '"McGraw-Hill marketing for professionals"' Refine Results
  1. 1
    Value-added marketing : marketing management for superior results / Torsten H. Nilson.
    by Nilson, Torsten H.
    Published 1992
    “...McGraw-Hill marketing for professionals...”
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  2. 2
    Competitive retail marketing : dynamic strategies for winning and keeping customers / Andrew Collins.
    by Collins, Andrew, 1948-
    Published 1992
    “...McGraw-Hill marketing for professionals...”
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  3. 3
    Strategic marketing : a European approach / Jean-Jacques Lambin.
    by Lambin, Jean-Jacques
    Published 1993
    “...McGraw-Hill marketing for professionals...”
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  4. 4
    Quality assurance in marketing : setting action standards for better results / Keith Sparling.
    by Sparling, Keith
    Published 1994
    “...McGraw-Hill marketing for professionals series...”
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  5. 5
    Targeting for success : a guide to new techniques for measurement and analysis in database and direct response marketing / John Ozimek.
    by Ozimek, John, 1957-
    Published 1993
    “...McGraw-Hill marketing for professionals series...”
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  6. 6
    Branding in action : cases and strategies for profitable brand management / Graham Hankinson and Philippa Cowking.
    by Hankinson, Graham
    Published 1993
    “...McGraw-Hill marketing for professionals series...”
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