Strategic marketing : a European approach / Jean-Jacques Lambin. a European approach /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London ; New York :
McGraw-Hill,
1993
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| Series: | McGraw-Hill marketing for professionals
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Pilkington Library - Pilkington Main Collection
| Shelfmark: |
658.8/LAM |
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| Copy [0400776189] | Available |