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  1. 1
    The practice of marketing management : analysis, planning, and implementation.
    “...Macmillan ; ,...”
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  2. 2
    Principles of marketing / Joel R. Evans, Barry Berman.
    by Evans, Joel R.
    Published 1988
    Edition: 2nd ed.
    “...Macmillan,...”
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  3. 3
    Marketing / Joel R. Evans, Barry Berman.
    by Evans, Joel R.
    Published 1987
    Edition: 3rd ed.
    “...Macmillan ; ,...”
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  4. 4
    Marketing of agricultural products.
    Edition: 5th ed.
    “...Macmillan,...”
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  5. 5
    Mastering marketing / Douglas Foster.
    by Foster, Douglas, 1928-
    Published 1994
    Edition: 3rd ed. /
    “...Macmillan,...”
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  6. 6
    Construction marketing : strategies for success / Richard Pettinger.
    by Pettinger, Richard
    Published 1998
    “...Macmillan,...”
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  7. 7
    The international marketing of travel and tourism : a strategic approach / François Vellas and Lionel Bécherel.
    by Vellas, François
    Published 1999
    “...Macmillan,...”
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  8. 8
    Macmillan dictionary of marketing and advertising / Michael J. Baker.
    Edition: 2nd ed.
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  9. 9
    Marketing : an introductory text / (by) Michael J. Baker.
    Edition: 2nd ed.
    “...Macmillan,...”
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  10. 10
    Financial dimensions of marketing : a source book / compiled by Richard M.S. Wilson
    Published 1981
    “...Macmillan,...”
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  11. 11
    Financial aspects of marketing / Ruth A. Schmidt and Helen Wright.
    by Schmidt, Ruth A.
    Published 1996
    “...Macmillan,...”
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  12. 12
    Marketing : theory and practice / edited by Michael J. Baker.
    Published 1995
    Edition: 3rd ed..
    “...Macmillan,...”
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  13. 13
    Managing the supply chain : a strategic perspective / J. L. Gattorna and D. W. Walters.
    by Gattorna, John
    Published 1996
    “...Macmillan,...”
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  14. 14
    Building brands directly : creating business value from customer relationships / Stewart Pearson.
    by Pearson, Stewart
    Published 1996
    “...Macmillan,...”
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  15. 15
    Brand power / edited by Paul Stobart.
    Published 1994
    “...Macmillan,...”
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  16. 16
    Marketing in evolution : essays in honour of Michael J. Baker / edited by Susan A. Shaw and Neil Hood.
    Published 1996
    “...Macmillan,...”
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  17. 17
    Marketing : an introductory text / Michael J. Baker.
    Edition: 6th ed.
    “...Macmillan,...”
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  18. 18
    International marketing and purchasing : a survey among marketing and purchasing executives in five European countries / edited by Peter W. Turnbull and Malcolm T. Cunningham in association with I.D. Ford and Elling Homse.
    Published 1981
    “...Macmillan,...”
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  19. 19
    Branding : a key marketing tool / edited by John M. Murphy.
    Published 1987
    “...Macmillan,...”
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  20. 20
    Marketing / Robert G.I. Maxwell.
    by Maxwell, Robert G. I.
    Published 1989
    Edition: Rev. ed.
    “...Macmillan,...”
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