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  1. 1
    Marketing and the consumer movement / editor Jeremy Mitchell.
    Published 1978
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  2. 2
    Management skills in marketing / Stephen Morse.
    by Morse, Stephen
    Published 1982
    “...McGraw-Hill,...”
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  3. 3
    Statistics for marketing / Leslie W. Rodger.
    by Rodger, Leslie W.
    Published 1984
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  4. 4
    Managing for marketing excellence / Ian Chaston.
    by Chaston, Ian
    Published 1990
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  5. 5
    Value-added marketing : marketing management for superior results / Torsten H. Nilson.
    by Nilson, Torsten H.
    Published 1992
    “...McGraw-Hill,...”
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  6. 6
    Fundamentals of marketing.
    by Stanton, William J.
    Published 1991
    Edition: 9th ed. /
    “...McGraw-Hill,...”
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  7. 7
    The gamification revolution : how leaders leverage game mechanics to crush the competition / Gabe Zichermann and Joselin Linder.
    by Zichermann, Gabe, 1974-
    Published 2013
    “...McGraw-Hill,...”
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  8. 8
    Principles and practice of marketing / David Jobber, Fiona Ellis-Chadwick.
    Edition: Tenth edition.
    “...McGraw Hill,...”
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  9. 9
    Drucker on marketing : lessons from the world's most influential business thinker / William A. Cohen. PhD.
    by Cohen, William A., 1937-
    Published 2013
    “...McGraw-Hill,...”
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  10. 10
    Marketing management : a strategic decision-making approach.
    by Mullins, John W. (John Walker)
    Published 2013
    Edition: 8th ed., International ed. /
    “...McGraw-Hill,...”
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  11. 11
    The ultimate guide to sports marketing.
    by Graham, Stedman
    Published 2001
    Edition: 2nd ed.
    “...McGraw-Hill,...”
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  12. 12
    Retail marketing / Peter McGoldrick.
    by McGoldrick, Peter J.
    Published 2002
    Edition: 2nd ed.
    “...McGraw-Hill,...”
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  13. 13
    Marketing management / Geoff Lancaster, Lester Massingham.
    by Lancaster, Geoffrey A.
    Published 1998
    Edition: 2nd ed.
    “...McGraw-Hill,...”
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  14. 14
    Targeting for success : a guide to new techniques for measurement and analysis in database and direct response marketing / John Ozimek.
    by Ozimek, John, 1957-
    Published 1993
    “...McGraw-Hill,...”
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  15. 15
    The new marketing era : marketing to the imagination in a technology driven world / Paul Postma.
    by Postma, Paul
    Published 1999
    “...McGraw-Hill,...”
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  16. 16
    The Brandmindset / Duane E. Knapp.
    by Knapp, Duane E.
    Published 2000
    “...McGraw-Hill,...”
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  17. 17
    Competitive retail marketing : dynamic strategies for winning and keeping customers / Andrew Collins.
    by Collins, Andrew, 1948-
    Published 1992
    “...McGraw-Hill,...”
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  18. 18
    The product manager's desk reference / Steven Haines.
    by Haines, Steven
    Published 2009
    “...McGraw-Hill,...”
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  19. 19
    Get rich with apps! : your guide to reaching more customers and making money now / Jesse Feiler.
    by Feiler, Jesse
    Published 2010
    “...McGraw-Hill,...”
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  20. 20
    Business and marketing for engineers and scientists / Tony Curtis.
    by Curtis, Tony
    Published 1994
    “...McGraw-Hill,...”
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