Antecedents to export information generation: a cross-national study

Purpose ─ The objective of this study is to examine the factors that enhance export decision-makers’ generation of export information, using a non-linear approach and a multi-country context, and so provide export decision-makers with empirically-based guidelines on how to maximize their information...

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Main Authors:	Anne Souchon, Belinda Dewsnap, G. Durden, C.N. Axinn, H.H. Holzmuller
Format:	Default Article
Published:	2015
Subjects:	Other commerce, management, tourism and services not elsewhere classified Exporting Information generation Multigroup analysis Business and Management not elsewhere classified
Online Access:	https://hdl.handle.net/2134/18462
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id	rr-article-9503315
record_format	Figshare
spelling	rr-article-95033152015-01-01T00:00:00Z Antecedents to export information generation: a cross-national study Anne Souchon (1255767) Belinda Dewsnap (1257168) G. Durden (7199519) C.N. Axinn (7199522) H.H. Holzmuller (7199525) Other commerce, management, tourism and services not elsewhere classified Exporting Information generation Multigroup analysis Business and Management not elsewhere classified Purpose ─ The objective of this study is to examine the factors that enhance export decision-makers’ generation of export information, using a non-linear approach and a multi-country context, and so provide export decision-makers with empirically-based guidelines on how to maximize their information acquisition efforts. Design/methodology/approach ─ A broad perspective on export information generation is adopted, including marketing research, export assistance and market intelligence. The model of antecedents to information generation is tested in three studies (US, Austria, New Zealand, respectively) using structural equation modeling techniques. Multigroup and hierarchical analysis is performed to assess cross-national invariance of relevant measures, and quadratic effects. Findings ─ The findings show that the predictors of export information generation vary across the three countries studied, and that many of the relationships are non-linear. Research limitations/implications ─This study contributes to the export marketing literature by developing our understanding of how exporters can develop greater knowledge of information sources on which to build export decisions, and the conditions necessary for enhanced export information acquisition activity. The findings highlight that future research should consider non-linear relationships and the examination of the outcomes of export information generation in a cross-national setting. Practical implications ─ The study findings advocate that practitioners (exporters and advisers) tailor their export information generation efforts to the different country needs. Originality/value ─ This research responds to a call for more theoretically-based studies on antecedents to export information generation, concurrent with the use of more robust statistical methods. 2015-01-01T00:00:00Z Text Journal contribution 2134/18462 https://figshare.com/articles/journal_contribution/Antecedents_to_export_information_generation_a_cross-national_study/9503315 CC BY-NC-ND 4.0
institution	Loughborough University
collection	Figshare
topic	Other commerce, management, tourism and services not elsewhere classified Exporting Information generation Multigroup analysis Business and Management not elsewhere classified
spellingShingle	Other commerce, management, tourism and services not elsewhere classified Exporting Information generation Multigroup analysis Business and Management not elsewhere classified Anne Souchon Belinda Dewsnap G. Durden C.N. Axinn H.H. Holzmuller Antecedents to export information generation: a cross-national study
description	Purpose ─ The objective of this study is to examine the factors that enhance export decision-makers’ generation of export information, using a non-linear approach and a multi-country context, and so provide export decision-makers with empirically-based guidelines on how to maximize their information acquisition efforts. Design/methodology/approach ─ A broad perspective on export information generation is adopted, including marketing research, export assistance and market intelligence. The model of antecedents to information generation is tested in three studies (US, Austria, New Zealand, respectively) using structural equation modeling techniques. Multigroup and hierarchical analysis is performed to assess cross-national invariance of relevant measures, and quadratic effects. Findings ─ The findings show that the predictors of export information generation vary across the three countries studied, and that many of the relationships are non-linear. Research limitations/implications ─This study contributes to the export marketing literature by developing our understanding of how exporters can develop greater knowledge of information sources on which to build export decisions, and the conditions necessary for enhanced export information acquisition activity. The findings highlight that future research should consider non-linear relationships and the examination of the outcomes of export information generation in a cross-national setting. Practical implications ─ The study findings advocate that practitioners (exporters and advisers) tailor their export information generation efforts to the different country needs. Originality/value ─ This research responds to a call for more theoretically-based studies on antecedents to export information generation, concurrent with the use of more robust statistical methods.
format	Default Article
author	Anne Souchon Belinda Dewsnap G. Durden C.N. Axinn H.H. Holzmuller
author_facet	Anne Souchon Belinda Dewsnap G. Durden C.N. Axinn H.H. Holzmuller
author_sort	Anne Souchon (1255767)
title	Antecedents to export information generation: a cross-national study
title_short	Antecedents to export information generation: a cross-national study
title_full	Antecedents to export information generation: a cross-national study
title_fullStr	Antecedents to export information generation: a cross-national study
title_full_unstemmed	Antecedents to export information generation: a cross-national study
title_sort	antecedents to export information generation: a cross-national study
publishDate	2015
url	https://hdl.handle.net/2134/18462
_version_	1797737281871675392

Antecedents to export information generation: a cross-national study

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