Digital health – a new medical cosmology? The case of 23andMe online genetic testing platform

This article argues that commercial digital health platforms and devices commodify participatory features of the digital creating a new medical cosmology. Drawing on sociology on medical cosmologies, research on digital media and marketing and an analysis of the 23andMe online genetic testing platfo...

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Bibliographic Details
Main Author: Paula Saukko
Format: Default Article
Published: 2018
Subjects:
Online Access:https://hdl.handle.net/2134/32616
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