The role of spatial contextual factors in mobile personalization at large sports events
This paper presents three field studies undertaken at large sports events in the UK and China, with aim of improving the user experience at these types of events through the design of personally-relevant mobile services. These field studies investigated: which aspects of spatial context were relevan...
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| Main Authors: | , |
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| Format: | Default Article |
| Published: |
2009
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| Subjects: | |
| Online Access: | https://hdl.handle.net/2134/4781 |
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