When does export customer responsiveness strategy contribute to export market competitive advantage?
Purpose: The purpose of this study is to explore the nature of the relationship between export customer responsiveness and export growth.Design/methodology/approach: The study uses primary data obtained by questioning over 200 exporting firms. The model constructed predicts the export growth of thos...
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| Main Authors: | , , |
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| Format: | Default Article |
| Published: |
2022
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| Subjects: | |
| Online Access: | https://hdl.handle.net/2134/19811053.v1 |
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