Do relational capabilities impede or promote technological and market breakthroughs?
To address the conflicting claims on the role of relational capabilities in breakthrough innovation, we explore the effects of two market relating capabilities—channel management and customer relationship management (CRM) capabilities on the incidence of technological and market breakthroughs.
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Main Authors: | , , |
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Format: | Default Conference proceeding |
Published: |
2020
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Subjects: | |
Online Access: | https://hdl.handle.net/2134/10272158.v1 |
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