The rise of marketing and market research Edited by Hartmut Berghoff, Uwe Spiekermann, Philip Scranton.
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| Other Authors: | , , |
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| Format: | Software |
| Language: | English |
| Published: |
Basingstoke, :
Palgrave Macmillan,
2012.
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| Series: | Worlds of Consumption.
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| Subjects: | |
| Online Access: | https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=1058242 |
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https://ebookcentral.proquest.com/lib/lboro/detail.action?docID=1058242Online Resource - Electronic book
| Copy [Unknown] | Available |
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