Innovation management and new product development / Paul Trott, Portsmouth Business School.

Innovation management and new product development / Paul Trott, Portsmouth Business School.

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Bibliographic Details
Main Author: Trott, Paul (Author)
Format: Book
Language:English
Published: Harlow, Enlgand : Pearson, 2017.
Edition:Sixth edition.
Subjects:
Technological innovations > Management.
Industrial management.
Product management.
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Description
Item Description:Previous edition: 2012.
Physical Description:xxix, 635 pages : illustrations, maps ; 25 cm
Bibliography:Includes bibliographical references and index.
ISBN:9781292133423
1292133422

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