Social media intelligence / Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia.

Social media intelligence / Wendy W. Moe, University of Maryland, College Park, David A. Schweidel, Emory University, Atlanta, Georgia.

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Bibliographic Details
Main Author: Moe, Wendy
Other Authors: Schweidel, David A., 1981-
Format: Book
Language:English
Published: Cambridge : Cambridge University Press, 2014.
Subjects:
Consumers > Research.
Social media.
Marketing > Social aspects.
Internet marketing > Social aspects.
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London Library - London

Shelfmark: 302.231/MOE
Copy [0404353916] Available

Pilkington Library - Pilkington Main Collection

Shelfmark: 302.231/MOE
Copy [0404441602] Available

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