Auto brand building successful car brands for the future / Anders Parment.

Auto brand building successful car brands for the future / Anders Parment. building successful car brands for the future /

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Bibliographic Details
Main Author: Parment, Anders
Format: eBook
Published: London : Kogan Page, 2014.
Subjects:
Automobile industry and trade.
Automobiles > Marketing.
Automobiles.
Online Access:http://LBORO.eblib.com/patron/FullRecord.aspx?p=1581242
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