Marketing research.

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Bibliographic Details
Main Author: McDaniel, Carl D.
Other Authors: Gates, Roger H., 1942-
Format: Book
Language:English
Published: Hoboken, N.J. : John Wiley, c2010.
Edition:8th ed., International student version /
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/MAC
Copy [0404205224] Available
Copy [0403744962] Available