Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij.

Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij. consequences for global marketing and advertising /

Saved in:
Bibliographic Details
Main Author: Mooij, Marieke K. de, 1943-
Format: Book
Language:English
Published: London : SAGE, 2003.
Subjects:
Consumer behavior > Cross-cultural studies
Consumers > Psychology
Marketing
Tags: Add Tag
No Tags, Be the first to tag this record!
Login for hold and recall information

Pilkington Library - Pilkington Main Collection

Call Number: 658.834/MOO
Copy [0403092353] Available

Similar Items