Qualitative methods for marketplace research

Qualitative methods for marketplace research

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Bibliographic Details
Main Author: Sayre, Shay
Format: Book
Language:English
Published: Thousand Oaks, Calif. : Sage, 2001.
Subjects:
Marketing research > Methodology
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/SAY
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