Media research techniques / Arthur Asa Berger.

Media research techniques / Arthur Asa Berger.

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Bibliographic Details
Main Author: Berger, Arthur Asa, 1933-
Format: Book
Language:English
Published: Thousand Oaks, Calif. ; London : Sage, c1998
Edition:2nd ed.
Subjects:
Mass media > Research > Methodology
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London Library - London

Shelfmark: 302.23072/BER
Copy [0404417574] Available

Pilkington Library - Pilkington Main Collection

Shelfmark: 302.23072/BER
Copy [0401996654] Available

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