The theory of buyer behavior / John A. Howard and Jagdish N. Sheth.

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Bibliographic Details
Main Author: Howard, John A. (John Arnold), 1915-
Other Authors: Sheth, Jagdish N.
Format: Book
Language:English
Published: New York ; London : Wiley, 1969
Series:Wiley marketing series
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/HOW
Copy [004813601] Available