Strategic planning, marketing & public relations, and fund-raising in higher education : perspectives, readings and annotated bibliography / by Cynthia C. Ryans and William L. Shanklin.

Strategic planning, marketing & public relations, and fund-raising in higher education : perspectives, readings and annotated bibliography / by Cynthia C. Ryans and William L. Shanklin. perspectives, readings and annotated bibliography /

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Bibliographic Details
Main Author: Ryans, Cynthia C.
Other Authors: Shanklin, William L.
Format: Book
Language:English
Published: Metuchen, N.J. ; London : Scarecrow, 1986
Subjects:
Universities and colleges > United States > Administration
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Pilkington Library - Pilkington Main Collection

Shelfmark: 378.1/STR
Copy [030210201] Available

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