The design dimension : product strategy and the challenge of global marketing / Christopher Lorenz. product strategy and the challenge of global marketing /

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Bibliographic Details
Main Author: Lorenz, Christopher, 1946-
Format: Book
Language:English
Published: Oxford : Basil Blackwell, 1986
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.575/LOR
Copy [0401780589] Available
Copy [027737001] Available