Spending advertising money : an introduction to media planning, media buying and the uses of media research / (by) Simon Broadbent. an introduction to media planning, media buying and the uses of media research /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
London :
Business Books,
1975
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| Edition: | Completely revised 2nd ed. |
| Subjects: | |
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Pilkington Library - Pilkington Main Collection
| Shelfmark: |
659.1/BRO |
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| Copy [009384201] | Available |