Market segmentation / (by) Ronald E. Frank, William F. Massy, Yoram Wind.

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Bibliographic Details
Main Author: Frank, Ronald E.
Other Authors: Massy, William F. (William Francis), Wind, Yoram
Format: Book
Language:English
Published: Englewood Cliffs ; (Hemel Hempstead) : Prentice-Hall, 1972
Series:Prentice-Hall international series in management
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Pilkington Library - Pilkington Main Collection

Shelfmark: 658.83/FRA
Copy [006388501] Available