Advertising management / David A. Aaker, John G. Myers.
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice-Hall,
1986
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| Edition: | 3rd ed. |
| Subjects: | |
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Pilkington Library - Pilkington Main Collection
| Shelfmark: |
659.1/AAK |
|---|---|
| Copy [029093901] | Available |