Marketing management : a strategic planning approach / Victor P. Buell. a strategic planning approach /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New York ; London :
McGraw-Hill,
c1984
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| Series: | McGraw-Hill series in marketing
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| Subjects: | |
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Pilkington Library - Pilkington Main Collection
| Shelfmark: |
658.8/BUE |
|---|---|
| Copy [027201301] | Available |