All Hands On Deck: The Members Of Nashville Public Library's Six-Person Marketing And Communications Team Draw On Each Other's Strengths For Successful Multilevel Campaigns

All Hands On Deck: The Members Of Nashville Public Library's Six-Person Marketing And Communications Team Draw On Each Other's Strengths For Successful Multilevel Campaigns

Under the direction of Marketing and Communications Manager Andrea Fanta, the team of Public Information Officer Ed Brown, Email Marketing Specialist Matt Fox, Designer and Photographer Eddie Patton, Digital Content Developer Allison Price, and Social Media Specialist Lake Summar collaborate to prom...

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Bibliographic Details
Published in:Library Journal 2022-10, Vol.147 (10), p.36
Main Author: Peet, Lisa
Format: Article
Language:eng
Subjects:
Book challenges
Censorship
Community Education
Community Relations
Computer Assisted Instruction
Females
Intellectual Freedom
Learning Laboratories
Libraries
Local History
Marketing
Media Specialists
Public Administration
School Libraries
Social media
Social networks
Success
Women
Womens suffrage
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Summary:Under the direction of Marketing and Communications Manager Andrea Fanta, the team of Public Information Officer Ed Brown, Email Marketing Specialist Matt Fox, Designer and Photographer Eddie Patton, Digital Content Developer Allison Price, and Social Media Specialist Lake Summar collaborate to promote the library's offerings. Another series, "Nashville's Voices: Local Women Share Their Thoughts on Power," featured eight trailblazing Nashville women. Because of its success, NPL is bringing Nashville Voices back to honor the 102nd anniversary of women's suffrage. [...]they arranged a partnership with Nashville's NewsChannel 5 to produce a streaming 30-minute virtual grand opening, featuring Nashville musician Rosanne Cash, Nashville Youth Poet Laureate Alora Young, Mayor Cooper, and Metro Councilmember Nancy VanReece, among others. The team shipped hundreds of Votes for Women-branded handbells to local community leaders, asking them to record videos about the causes for which they would ring their bell, and share them on social media.
ISSN:0363-0277