How BluCurrent retooled its video banking platform to broaden its appeal; The Springfield, Mo.-based credit union was an early entrant to the video banking space, but the results didn't pan out as intended. After a reboot, it's a big success

How BluCurrent retooled its video banking platform to broaden its appeal; The Springfield, Mo.-based credit union was an early entrant to the video banking space, but the results didn't pan out as intended. After a reboot, it's a big success

According to BluCurrent COO Derek Williams, the CU's internal IT staff of six employees worked with a "well-known" video platform provider and developed an in-house video solution, but there were snafus. In 2016, Vidyo and Efma, a not-for-profit association of 3,300 retail financial s...

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Bibliographic Details
Published in:Credit Union Journal 2017-05, Vol.21 (6), p.14
Main Author: King, W B
Format: Article
Language:eng
Subjects:
Baby boomers
Banks (Finance)
Credit unions
E-commerce
Information technology workers
Private banking
Video banking
Online Access:Get full text
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Summary:According to BluCurrent COO Derek Williams, the CU's internal IT staff of six employees worked with a "well-known" video platform provider and developed an in-house video solution, but there were snafus. In 2016, Vidyo and Efma, a not-for-profit association of 3,300 retail financial services companies in more than 130 countries, released findings from their report, "Video Banking: The next chapter in a bank's digital transformation." "The fact the majority of bankers are looking to incorporate...
ISSN:1521-5105