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Lies, Damn Lies, and Pre-Election Polling

This paper asks the question: how well do pre-election polls forecast the actual results of elections in the United States? Voter uncertainty and sample selection bias are only two possible problems that might render pre-election polls unreliable and biased forecasts of the election outcome, even wh...

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Bibliographic Details
Published in:The American economic review 2009-05, Vol.99 (2), p.316-322
Main Authors: Walsh, Elias, Dolfin, Sarah, DiNardo, John
Format: Article
Language:English
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Summary:This paper asks the question: how well do pre-election polls forecast the actual results of elections in the United States? Voter uncertainty and sample selection bias are only two possible problems that might render pre-election polls unreliable and biased forecasts of the election outcome, even when conducted close to the election. Given the relative ease with which one can arrive at a good guess of the outcome of a presidential race at the state level by using the previous election's result, it is clear that the fact that the polls can often predict the winner is little reason to be sanguine about the "value added" they provide. This analysis suggests that until a more severe test is proposed, there is considerable reason for skepticism.
ISSN:0002-8282
1944-7981
DOI:10.1257/aer.99.2.316