The Net As a Lifeline: A tough economic environment makes the Web even more important for companies attempting to cut costs, generate new revenues, and better serve customers

The September 11 attacks instantly made the toughest economic environment in a decade even worse. But for companies that have spent the time and the money to beef up their Internet capabilities, the sting may not be as bad. Suddenly, the Internet has become a lifeline. Companies in a sales squeeze a...

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Bibliographic Details
Published in:Bloomberg Businessweek 2001-10 (3755), p.EB16
Main Authors: Rocks, David, Contributing: Andrew Park, Aixa M. Pascual, Darnell Little, and Jeanette Brown
Format: Magazinearticle
Language:English
Subjects:
Advantages
Cost control
Customer services
Economic conditions
Internet
Manycompanies
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Summary:The September 11 attacks instantly made the toughest economic environment in a decade even worse. But for companies that have spent the time and the money to beef up their Internet capabilities, the sting may not be as bad. Suddenly, the Internet has become a lifeline. Companies in a sales squeeze are looking to the Net as a tool for cutting costs, generating new revenue streams, trimming inventories, and serving customers and employees more efficiently. Sure, this was happening before the attacks. Today, though, those efforts are no longer just an advantage - they are urgent.
ISSN:0007-7135
2162-657X