Smoking-related changes or brand switching? Smokers' anticipated responses to a large increase in Taiwan's Tobacco Health and Welfare Surcharge

Abstract Objectives This study examines the impact on smokers' behaviour of a planned increase in the Health and Welfare Surcharge of Tobacco Products in Taiwan. Study design This study used a structured questionnaire to perform telephone interviews. Stratified random sampling was applied to in...

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Bibliographic Details
Published in:Public health (London) 2016-07, Vol.136, p.41-47
Main Authors: Yeh, C.-Y, Schafferer, C, Lee, J.-M, Hsieh, C.-J
Format: Article
Language:English
Subjects:
Adolescent
Adult
Aged
Brand switching
Cigarette price
Commerce - statistics & numerical data
Female
Humans
Infectious Disease
Internal Medicine
Logistic Models
Male
Middle Aged
Motivation
Smoking - epidemiology
Smoking - psychology
Smoking behaviour
Smoking cessation
Smoking Cessation - statistics & numerical data
Smoking-related changes
Surveys and Questionnaires
Taiwan - epidemiology
Taxes
Tobacco Health and Welfare Surcharge
Tobacco Products - economics
Young Adult
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Summary:Abstract Objectives This study examines the impact on smokers' behaviour of a planned increase in the Health and Welfare Surcharge of Tobacco Products in Taiwan. Study design This study used a structured questionnaire to perform telephone interviews. Stratified random sampling was applied to interview current smokers aged 18–65 years in Taiwan. Methods Based on nationwide survey data of smokers' responses to future increases in cigarette prices, this study used multinomial logistic regression to perform its analyses. Results After the proposed increase in the Health and Welfare Surcharge of Tobacco Products, subsequent cigarette price increases would motivate nearly 30% of the smokers to adopt smoking-related changes and 10% to change to lower-priced brands. Conclusions The study suggests that a large increase in the Health and Welfare Surcharge of Tobacco Products would lead to considerable changes in smoking behaviour, which in turn would increase cessation rate at the population level.
ISSN:0033-3506
1476-5616
DOI:10.1016/j.puhe.2016.02.018