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Group-Based Discrimination in Judgments of Moral Purity-Related Behaviors: Experimental and Archival Evidence

Knowledge of individuals' group membership can alter moral judgments of their behavior. We found that such moral judgments were amplified when judgers learned that a person belonged to a group shown to elicit disgust in others. When a person was labeled as obese, a hippie, or "trailer tras...

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Bibliographic Details
Published in:Journal of experimental psychology. General 2014-12, Vol.143 (6), p.2135-2152
Main Authors: Masicampo, E. J, Barth, Maria, Ambady, Nalini
Format: Article
Language:English
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Summary:Knowledge of individuals' group membership can alter moral judgments of their behavior. We found that such moral judgments were amplified when judgers learned that a person belonged to a group shown to elicit disgust in others. When a person was labeled as obese, a hippie, or "trailer trash," people judged that person's behavior differently than when such descriptors were omitted: Virtuous behaviors were more highly praised, and moral violations were more severely criticized. Such group-based discrimination in moral judgment was specific to the domain of moral purity. Members of disgust-eliciting groups but not members of other minorities were the target of harsh judgments for purity violations (e.g., lewd behavior) but not for other violations (e.g., refusing to help others). The same pattern held true for virtuous behaviors, so that members of disgust-eliciting groups were more highly praised than others but only in the purity domain. Furthermore, group-based discrimination was mediated by feelings of disgust toward the target group but not by other emotions. Last, analysis of New York Police Department officers' encounters with suspected criminals revealed a similar pattern to that found in laboratory experiments. Police officers were increasingly likely to make an arrest or issue a summons as body mass index increased (i.e., as obesity rose) among people suspected of purity crimes (e.g., prostitution) but not of other crimes (e.g., burglary). Thus, moral judgments in the lab and in the real world exhibit patterns of discrimination that are both group and behavior specific.
ISSN:0096-3445
1939-2222
DOI:10.1037/a0037831