Enhancing Circular Business Model Implementation in Pulp and Paper Industry (PPI): A Phase-Based Implementation Guide to Waste Valorisation Strategies

Innovation in the circular economy (CE) and the deployment of effective circular business models (CBM) have attracted significant attention in times of growing natural resource scarcity. Despite this widespread interest, significant challenges remain between theoretical innovations and effective CBM...

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Bibliographic Details
Published in:Sustainability 2023-12, Vol.15 (24), p.16584
Main Authors: Sopelana, Amaia, Oleaga, Asier, Cepriá, Juan José, Bizjak, Karmen Fifer, Paiva, Helena, Rios-Davila, Francisco-Javier, Martinez, Adriana H., Cañas, Antonio
Format: Article
Language:English
Subjects:
Business models
Case studies
Circular economy
Construction industry
Consumption
Industry analysis
Literature reviews
Natural resources
Portugal
Pulp & paper mills
Pulp industry
Raw materials
Resource recovery
Slovenia
Sludge
Spain
Strategic management
Sustainability
Value creation
Waste management
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Summary:Innovation in the circular economy (CE) and the deployment of effective circular business models (CBM) have attracted significant attention in times of growing natural resource scarcity. Despite this widespread interest, significant challenges remain between theoretical innovations and effective CBM implementation in any industrial sector where companies pursue cost-saving opportunities through waste valorisation strategies. Since current methods mislead in terms of the real limitations to designing feasible novel products and services under a circular economy, this study proposes exploring determinants underpinning the organisational resilience of CBMs under a resource efficiency strategy through three case studies. As a result of a co-creation process, the implementation of a CBM framework was built upon empirical data and, thence, a phase-based implementation guide was laid out to assist companies in designing and implementing innovative CBM dealing with the complexity of innovative waste valorisation strategies between the PPI and construction sectors. Relevant findings on managerial and policy recommendations encountered along the demo stage are provided in this paper favouring an effective implementation of CE strategies: the role of technological and non-technological aspects within the CBM, the perspective of the ecosystem and its value proposition, and specific guidelines for the different phases of CBM life cycle.
ISSN:2071-1050
2071-1050
DOI:10.3390/su152416584