Is the COVID-19 lockdown nudging people to be more active: a big data analysis

The real-time nature of data, together with ubiquitous internet access and Google’s dominance of online search traffic, has uniquely positioned GT as a useful tool for ‘nowcasting’ social trends and lifestyle changes.5 An area of life significantly impacted by COVID-19 lockdown is physical activity....

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Bibliographic Details
Published in:	British journal of sports medicine 2020-10, Vol.54 (20), p.1183-1184
Main Authors:	Ding, Ding, del Pozo Cruz, Borja, Green, Mark A, Bauman, Adrian E
Format:	Article
Language:	eng
Subjects:	Betacoronavirus Big Data Coronavirus Infections - epidemiology Coronavirus Infections - psychology Coronaviruses COVID-19 Data Analysis Epidemics Exercise Habits Humans Internet access Lifestyles Pandemics Physical fitness Pneumonia, Viral - epidemiology Pneumonia, Viral - psychology Population Public health SARS-CoV-2 Search strategies Social Isolation Surveillance Television programs Trends
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Summary:	The real-time nature of data, together with ubiquitous internet access and Google’s dominance of online search traffic, has uniquely positioned GT as a useful tool for ‘nowcasting’ social trends and lifestyle changes.5 An area of life significantly impacted by COVID-19 lockdown is physical activity. [...]population-level interest in exercise in April 2020 was at an all-time high since GT records began in January 2004. Furthermore, GT data could not distinguish whether searches emanated from habitually active individuals or from exercise novices. [...]the actual change in the population prevalence of physical activity is not yet known.
ISSN:	0306-3674 1473-0480