Consequences of Symbolic Names and Meanings of Ghanaian Fabric on Consumer Purchase Intention

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Bibliographic Details
Published in:Art and design review 2024, Vol.12 (2), p.149-164
Main Authors: Ampa-Korsah, Hagar, Adu-Gyamfi, Vida, Koranteng, Mavis
Format: Article
Language:English
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ISSN:2332-1997
2332-2004
DOI:10.4236/adr.2024.122011