Showing 1 - 2 results of 2 for search 'Alderson, Wroe' Refine Results
  1. 1
    Marketing behavior and executive action : a functionalists approach to marketing theory / by W. Alderson.
    by Alderson, Wroe
    Published 1957
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  2. 2
    Marketing and the computer / edited by W. Alderson and S.J. Shapiro.
    by Alderson, Wroe
    Published 1963
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