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  1. 1
    International marketing / Philip R. Cateora, John L. Graham.
    by Cateora, Philip R.
    Published 1999
    Edition: 10th ed.
    “...Irwin/McGraw-Hill,...”
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  2. 2
    Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
    by Johansson, Johny K.
    Published 2000
    Edition: 2nd ed.
    “...Irwin/McGraw-Hill,...”
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