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  1. 1
    Concurrent marketing : integrating product, sales, and service / Frank V. Cespedes.
    by Cespedes, Frank V., 1950-
    Published 1995
    “...Harvard Business School Press,...”
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  2. 2
    Going to market : distribution systems for industrial products / E. Raymond Corey, Frank V. Cespedes, V. Kasturi Rangan ; research associates, Bobbi Carrey ... (et al.)..
    by Corey, E. Raymond
    Published 1989
    “...Harvard Business School Press,...”
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