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  1. 1
    Managing brand equity : capitalizing on the value of a brand name / David A. Aaker.
    by Aaker, David A.
    Published 1991
    “...Free Press,...”
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  2. 2
    Retailing : an economic view / (by) Douglas J. Dalrymple, Donald L. Thompson.
    “...Free Press ; ,...”
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  3. 3
    Dynamic manufacturing : creating the learning organization / Robert H. Hayes, Steven C. Wheelwright, Kim B. Clark.
    by Hayes, Robert H.
    Published 1988
    “...Free Press ; ,...”
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  4. 4
    The multinational mission : balancing local demands and global vision / C.K. Prahalad, Yves L. Doz.
    “...Free Press ; ,...”
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  5. 5
    Retail management cases.
    by Thompson, Donald L.
    Published 1969
    “...The Free Press ; ,...”
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  6. 6
    Administrative behavior : a study of decision-making processes in administrative organizations / Herbert A. Simon.
    Edition: 4th ed.
    “...Free Press,...”
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  7. 7
    The synergy trap : how companies lose the acquisition game.
    by Sirower, Mark L.
    Published 1997
    “...Free Press,...”
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  8. 8
    The perfect engine : how to win in the new demand economy by building to order with fewer resources / Anand Sharma, Patricia E. Moody.
    by Sharma, Anand, 1945-
    Published 2001
    “...Free Press,...”
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  9. 9
    Kotler on marketing : how to create, win, and dominate markets / Philip Kotler.
    by Kotler, Philip
    Published 1999
    “...Free Press,...”
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  10. 10
    Product creation : the heart of the enterprise : from engineering to e-commerce / Philip H. Francis.
    by Francis, Philip H.
    Published 2000
    “...Free Press,...”
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  11. 11
    Managing new product and process development : text and cases / Kim B. Clark, Steven C. Wheelwright.
    by Clark, Kim B.
    Published 1993
    “...Free Press,...”
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  12. 12
    The elegant solution : Toyota's formula for mastering innovation / Matthew E. May ; foreword by Kevin Roberts.
    by May, Matthew E.
    Published 2007
    “...Free Press,...”
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  13. 13
    Building strong brands / David A. Aaker.
    by Aaker, David A.
    Published 1996
    “...Free Press,...”
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  14. 14
    On great service : a framework for action / Leonard L. Berry.
    by Berry, Leonard L.
    Published 1995
    “...Free Press,...”
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  15. 15
    Managing quality : the strategic and competitive edge / David A. Garvin.
    by Garvin, David A.
    Published 1988
    “...Free Press ; ,...”
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  16. 16
    Market driven strategy : processes for creating value / George S. Day ; with a new introduction.
    by Day, George S.
    Published 1999
    “...Free Press,...”
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  17. 17
    Challenge to leadership : managing in a changing world / (by) the Conference Board.
    Published 1973
    “...Free Press ; ,...”
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  18. 18
    Organizations and their managing / Bertram M. Gross.
    “...Free Press,...”
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  19. 19
    Weird ideas that work : how to build a creative company / Robert I. Sutton.
    by Sutton, Robert I.
    Published 2007
    “...Free Press,...”
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  20. 20
    Managing brand equity capitalizing on the value of a brand name / David A. Aaker.
    by Aaker, David A.
    Published 1991
    “...Free Press,...”
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