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  1. 1

    Managing services marketing : text and readings / John E. G. Bateson. by Bateson, John E. G.

    Published 1989
    Book
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    The emerging service economy / edited by Orio Giarini for the Services World Forum.

    Published 1987
    Book
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  7. 7

    Management in service industries / edited by Peter Jones.

    Published 1989
    Book
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    Multinational service firms / [edited by] Peter Enderwick.

    Published 1989
    Book
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  15. 15

    Liberalizing service trade : strategies for success / Phedon Nicolaides. by Nicolaides, Phedon

    Published 1989
    Book
  16. 16

    The marketing of services / Donald W. Cowell. by Cowell, Donald W.

    Published 1984
    Book
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  18. 18

    Service management : strategy and leadership in service business / Richard Normann. by Normann, Richard

    Edition: 2nd ed.
    Book
  19. 19

    Service industries : growth and location / Peter Daniels. by Daniels, P. W. (Peter Walters), 1945-

    Published 1982
    Book
  20. 20