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  1. 1
    The handbook of online and social media research : tools and techniques for market researchers / Ray Poynter.
    by Poynter, Ray
    Published 2010
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  2. 2
    Tilt : shifting your strategy from products to customers / Niraj Dawar.
    by Dawar, N. (Niraj)
    Published 2013
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  3. 3
    International journal of market research.
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  4. 4
    Market research methods in the sports industry / Neven Seri c, Jasenko Ljubica.
    by Seri c, Neven, Ljubica, Jasenko
    Published 2018
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  5. 5
    Review of marketing research Naresh K. Malhotra, editor.
    Published 2013
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  6. 6
    Marketing research for the tourism, hospitality and events industries / Bonita Kolb.
    by Kolb, Bonita M.
    Published 2018
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  7. 7
    The rise of marketing and market research Edited by Hartmut Berghoff, Uwe Spiekermann, Philip Scranton.
    Published 2012
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    Software
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  8. 8
    Engaging customers using big data : how marketing analytics are transforming business / Arvind Sathi.
    by Sathi, Arvind
    Published 2014
    Edition: First edition.
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  9. 9
    A designer's research manual : succeed in design by knowing your clients + understanding what they really need / by Jenn + Ken Visocky O'Grady.
    Edition: Second edition, updated + expanded.
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  10. 10
    Key marketing metrics : the 50+ metrics every manager needs to know / Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein.
    Edition: Second edition.
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  11. 11
    Marketing analytics : a practical guide to improving consumer insights using data techniques / Mike Grigsby.
    by Grigsby, Mike
    Published 2018
    Edition: Second edition.
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  12. 12
    Practical text analytics : interpreting text and unstructured data for business intelligence / Steven Struhl.
    by Struhl, Steven M.
    Published 2015
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  13. 13
    Journal of marketing research
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  14. 14
    Journal of marketing analytics
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  15. 15
    Artificial intelligence marketing and predicting consumer choice : an overview of tools and techniques / Steven Struhl.
    by Struhl, Steven M.
    Published 2017
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  16. 16
    Marketing management and information technology / Keith Fletcher.
    by Fletcher, Keith, 1948-
    Published 1990
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  17. 17
    Research in marketing.
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  18. 18
    Managing marketing information / Nigel Piercy and Martin Evans.
    by Piercy, Nigel
    Published 1983
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  19. 19
    International journal of market research
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  20. 20
    The market segmentation workbook : target marketing for marketing managers / Sally Dibb and Lyndon Simkin.
    by Dibb, Sally
    Published 1996
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