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  1. 1
    Strategic marketing management : the framework / Alexander Chernev.
    by Chernev, Alexander
    Published 2019
    Edition: Tenth edition.
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  2. 2
    Sport, education and corporatisation : spaces of connection, contestation and creativity / Geoffery Z. Kohe and Holly Collison.
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  3. 3
    Marketing strategy and competitive positioning / Graham Hooley, Brigitte Nicoulaud, John M. Rudd, Nick Lee.
    Edition: Seventh edition.
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  4. 4
    A designer's research manual : succeed in design by knowing your clients + understanding what they really need / by Jenn + Ken Visocky O'Grady.
    Edition: Second edition, updated + expanded.
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  5. 5
    Marketing management in Africa / edited by George Tesar, Steven W. Anderson, Hassimi Traore, and Jens Graff.
    Published 2018
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  6. 6
    Strategic marketing : concepts and cases / Russell Abratt and Michael Bendixen.
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  7. 7
    Marketing for tourism, hospitality & events : a global & digital approach / Simon Hudson and Louise Hudson.
    by Hudson, Simon, Hudson, Louise
    Published 2017
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  8. 8
    International marketing : strategy development and implementation / Carl Arthur Solberg.
    by Solberg, Carl Arthur
    Published 2018
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  9. 9
    The psychology of consumer profiling in a digital age / Barrie Gunter.
    by Gunter, Barrie
    Published 2018
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  10. 10
    Marketing and globalization / Aurélia Durand.
    by Durand, Aurélia
    Published 2019
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  11. 11
    Digital marketing analytics : making sense of consumer data in a digital world / Chuck Hemann, Ken Burbary ; [foreword by Jeremiah Owyang]
    by Hemann, Chuck, Burbary, Ken
    Published 2018
    Edition: Second edition.
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  12. 12
    Winning with data : CRM and analytics for the business of sports / Fiona Green.
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  13. 13
    Luxury marketing : a challenge for theory and practice / Klaus-Peter Wiedmann, Nadine Hennigs (eds.).
    Published 2013
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  14. 14
    The luxury market in India : Maharajas to masses / edited by Glyn Atwal and Soumya Jain.
    Published 2012
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  15. 15
    The management of luxury : an international guide / edited by Benjamin Berghaus, Günter Müller-Stewens and Sven Reinecke.
    Published 2018
    Edition: Second edition.
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  16. 16
    Key marketing metrics : the 50+ metrics every manager needs to know / Paul W. Farris, Neil T. Bendle, Phillip E. Pfeifer, David J. Reibstein.
    Edition: Second edition.
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  17. 17
    Marketing analytics : a practical guide to improving consumer insights using data techniques / Mike Grigsby.
    by Grigsby, Mike
    Published 2018
    Edition: Second edition.
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  18. 18
    Marketing strategy : based on first principles and data analytics / Robert W. Palmatier, Shrihari Sridhar.
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  19. 19
    Practical text analytics : interpreting text and unstructured data for business intelligence / Steven Struhl.
    by Struhl, Steven M.
    Published 2015
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  20. 20
    Malcolm McDonald on marketing planning : understanding marketing plans and strategy / Malcolm McDonald.
    by McDonald, Malcolm
    Published 2017
    Edition: 2nd edition.
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