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  1. 81
    Hidden myth : structure & symbolism in advertising / (by) Varda Langholz Leymore.
    by Leymore, Varda Langholz
    Published 1975
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  2. 82
    The shocking history of advertising / by E.S. Turner.
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  3. 83
    Motivation in advertising : motives that make people buy / Pierre Martineau.
    by Martineau, Pierre
    Published 1957
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  4. 84
    Advertising in Victorian England, 1837-1901 / by D. Hindley and G. Hindley.
    by Hindley, Diana
    Published 1972
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  5. 85
    Advertising budgeting and appraisal in practice / R. David Rees.
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  6. 86
    Strategic advertising : a practitioner's handbook / Judith Corstjens.
    by Corstjens, Judith
    Published 1990
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  7. 87
    The fundamentals of advertising / John Wilmshurst.
    by Wilmshurst, John
    Published 1985
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  8. 88
    Cases in advertising and promotion management / Charles H. Patti, John H. Murphy.
    by Patti, Charles H.
    Published 1983
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  9. 89
    Promotion : analysis, creativity, and strategy / William P. Dommermuth.
    by Dommermuth, William Peter
    Published 1989
    Edition: 2nd ed.
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  10. 90
    Advertising today and tomorrow / (by) W.A. Evans.
    by Evans, William A.
    Published 1974
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  11. 91
    Advertising management / edited by C. Weinberg ... (et al.).
    Published 1974
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  12. 92
    Advertising and promotion management / John R. Rossiter, Larry Percy.
    by Rossiter, John R
    Published 1987
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  13. 93
    Advertising : what it is and how to do it.
    by White, Roderick
    Published 1980
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  14. 94
    Advertising : what it is and how to do it / Roderick White.
    by White, Roderick
    Published 1988
    Edition: 2nd ed.
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  15. 95
    Sponsorship : what it is and how to use it / Steve Sleight.
    by Sleight, Steve
    Published 1989
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  16. 96
    Creative advertising : theory and practice / Sandra E. Moriarty.
    Edition: 2nd ed.
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  17. 97
    Production and creativity in advertising / Robin B. Evans.
    by Evans, Robin B.
    Published 1988
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  18. 98
    Twenty advertising case histories / edited and introduced by Charles Channon
    Published 1989
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  19. 99
    Advertising and PR / Alison Corke.
    by Corke, Alison
    Published 1986
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  20. 100
    Advertising : its place in political and managerial economics / (by) W. Duncan Reekie.
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