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  1. 1
    Cases in marketing management : issues for the 1980's / Charles L. Hinkle, Esther F. Stineman.
    by Hinkle, Charles L.
    Published 1984
    “...Prentice-Hall,...”
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  2. 2
    Marketing strategy and plans : systematic marketing management / David J. Luck, O.C. Ferrell.
    by Luck, David J (David Johnston)
    Published 1985
    “...Prentice-Hall,...”
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  3. 3
    Marketing for health care organizations / Philip Kotler, Roberta N. Clarke.
    by Kotler, Philip
    Published 1987
    “...Prentice-Hall ; ,...”
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